Could you believe eating vegetables could lead to sickness?
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Summary
Ozone water is a strong disinfectant used to sanitize equipment or food in restaurants or hospitals. Our client, Aquamox, has the technology to transfer water to ozone water in small devices and is looking for a partial opportunity in household spaces.
Ozone water is a strong disinfectant used to sanitize equipment or food in restaurants or hospitals. Our client, Aquamox, has the technology to transfer water to ozone water in small devices and is looking for a partial opportunity in household spaces.
Client Representative:
Dr. Donato Ceres
The founder of Aquamox
Growing Caution About Food Cleanliness in the Public.
Growing Caution About Food Cleanliness in the Public.
Health education and food safety scandals in media and the Internet have made people more cautious about the cleanliness of their food.
C.D.C. estimates that 1 in 6 Americans (or 48 million people) gets sick or dies of foodborne diseases.
From 2020 to 2023, U.S. Food Recalls Increased by 20 Percent.
Gallup found that consumers' confidence in food safety dropped by 23 points from 2006 to 2024.
Health Risks Highlight Need for Produce Cleaning.
Health Risks Highlight Need for Produce Cleaning.
More families seek an efficient, time-saving method to ensure clean and safe produce.
The liquid and spray segment held 94.5% of the market share in 2023 due to its versatility, effectiveness, and ease of use.
Household users dominated the market, taking a revenue share of 76.97%.
Invisible chemicals and dosage confusion often complicate cleaning.
Invisible chemicals and dosage confusion often complicate cleaning.
However, invisible contaminants challenge users in dosage, perceived cleaning effectiveness, and washing large amounts of items.
Synthesis Response from 17 Interviewees.
Some fruits and veggies, tiny and many like blueberries, often force users to compromise on cleanliness.
Users need help with the proper cleaner dosage due to the invisible nature of harmful chemicals.
Quote from an interviewee, "I know a quick rinse isn't enough, but that's all I do for it."
An interviewee complained about her husband overusing veggie wash that makes them eat soap.
Cooking is crafting the food flavor
rather than worrying about cleaning.
Cooking is crafting the food flavor
rather than worrying about cleaning.
Introducing MOXI
Introducing MOXI
An Ozone veggie washer powered by Aquamox technology
Aquamox TURNS WATER INTO OZONE
Aquamox + WATER + ELECTRICITY = OZONE WATER
Effortlessly clean produce with MOXI’s residue-free ozone tech.
Effortlessly clean produce with MOXI’s residue-free ozone tech.
Advanced Ozone Technology:
MOXI's Full-Spectrum Protection for Your Produce.
Using ozone technology, MOXI kills pathogens and breaks down chemicals, leaving no residue as it returns to water in 20 minutes or less. The effectiveness adopted in professional kitchens to safeguard food quality.
Simplify cleaning with MOXI’s universal clip and app controls.
Simplify cleaning with MOXI’s universal clip and app controls.
Intuitive controls and visible functionality make MOXI easy to use.
With a universal clip, drainage lid, and app controls, MOXI offers a smooth cleaning experience, energy-saving and minimal maintenance.
MOXI's universal clip fits various containers, and a custom container with a drainage lid simplifies cleaning.
→ Check out how MOXI User Flow chart.
It operates via the app, which inputs water volume or auto-detection.
Indicator lights display progress. Material selection and internal structure consider energy efficiency and easy battery replacement.
animationv2.mp4Compact and stylish, MOXI keeps your kitchen organized.
Compact and stylish, MOXI keeps your kitchen organized.
The compact and sleek design integrates well into the user's Kitchen.
The kitchen space quickly becomes crowded during cooking. MOXI's space-saving design reduces clutter, allowing users to store it easily and cook without distraction.
Let MOXI clean while you focus on the feast.
Let MOXI clean while you focus on the feast.
The cook and their family should enjoy the flavor of the food rather than worry about cleaning.
Users no longer need to second-guess the cleaning effect, and the hassle of complex procedures for large-scale washing is more manageable. This confidence allows users to focus on more enjoyable aspects, like exploring recipes or cooking techniques.
MOXI, Savor the Flavor, No Room for Doubt
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